Esso Gas Station

Our story began in 1880 in London, Ontario, when 16 refiners created the Imperial Oil Company. In 1898 Standard Oil of New Jersey (now Exxon Mobil Corporation) acquired a majority interest in Imperial. In the 1900’s, Standard Oil of New Jersey started marketing its products under the brand name ‘Esso’, which is the phonetic pronunciation of the initials ‘S’ and ‘O’ in Standard Oil. Application for the Esso trademark was filed in 1923 and the Esso oval was introduced in the 1930’s as a sign of quality and a symbol of service. Since then the Esso name and oval have been used continuously in Canada and over 50 other countries. In 2018, we introduced Mobil-branded service stations to Canada for the first time