Scheels Sports

SCHEELS is one of the largest sporting goods stores in America with over 115 years of retail experience with a superior quality of customer service and philanthropic support. Steve D. Scheel, the great-grandson of SCHEELS’ founder, is the company Chairman of the Board, and great-great-grandson Steve M. Scheel is CEO. Bill Nelson serves as President and oversees SCHEELS’ daily operations of more than 6,000 associates.